PPC agency that captures, connects and converts.
Helping businesses grow is in our DNA. We have in-depth knowledge of the PPC landscape and adapt to the best Google Ad practices to increase your sales and drive new customers. We take time to understand your business, your products, your customer base and other factors in your business and create strategies that deliver the best results.
Unlock more possibilities for your business and generate the results you want with targeted PPC services such as Paid Search Ads, Display Advertising, Remarketing, Social Media Ads, and Video Ads. Tap into our effective PPC campaigns and reap the following rewards and benefits:
Grab your customer’s attention with our profitable ad campaigns that increase your brand awareness and drive visitors with high potential of conversion.Let’s talk about your ads.
Re-engage with your visitors who have previously shown interest, guide them into your website and convert them into paying customers.Ready to Remarket?
JYGA Group | Project Manager
We really liked the high standard of customer service we received from the moment we decided to get the project done. Great communication and the website looks like ten (not one) million dollars. We were really impressed with the attention to detail and can do attitude from the team at elephant in the boardroom. All the questions we asked were answered promptly and nothing was too difficult. The website looks fantastic and we will definitely recommend you to all our business partners.
CO-FOUNDER | TRADE MATCHER
Elephant didn't just build Trade Matcher a website, they built us a Directory that could facilitate us in achieving our business goal: "linking locals". The team are excellent! Knowledgable, creative, innovative, pro-active and sensative to urgency. Highly recommended.
DIRECTOR | WEALTH EVOLUTION FINANCIAL PLANNING
We engaged Elephant in the Boardroom to design and develop a new landing page, then website for our company Wealth Evolution Financial Planning. The website was built quickly, to specifications and it exceeded our expectations. Elephant made themselves available throughout the build 24/7 and made the process simple. We are ecstatic with the results. We have recommended Elephant to many of our clients and will continue to do so.
DIGITAL CHANNEL MANAGER
A truely professional company that will deliver as promised and beyond.
Elephant In The Boardroom has been nothing short of exceptional. Going above and beyond to ensure my business succeeds has really helped solidify the relationship between us. We will continue to work with them as our business grows. We would have no hesitation in recommending their work to our networks.
Next Millennium Group
Big thank you to Candace director of Elephant in the Boardroom for bringing our vision and branding to life! Your professionalism and attention to detail is second to none - you have truly exceeded our expectations. Above all you were an absolute pleasure to deal with no task being to big or small, regardless of time of day! I cannot recommend the fantastic team at Elephant In the Boardroom enough.
Elephant In The Boardroom have created for us a wonderful, interactive and easy to use website. They are an up and coming company that are keen to stamp their name in this very competitive market. I am certain that if my dealings with them are anything to go by they will certainly succeed. Thank you Adi and Candace and we all here at Mount Street Chiropractic Centre wish you all the success.
SN Integrity | Technical Manager
Great work for the team at Elephant In The Boardroom. Great support and understanding customer needs. Well done.
Candace is a pleasure to deal with! She understands how important the image of our business is and delivers results to ensure the said image is top notch!
Pay-Per-Click (PPC) management service is the process of monitoring and managing a company’s PPC ad spend. Which helps to drive traffic to your website, with the main aim of converting those visitors into paying customers.
PPC bid management is the process of systematically increasing or decreasing your keyword bids to maximise your Google Ads budget.
The cost of working with a digital marketing agency to manage your PPC campaigns will depend solely based on the organisation. The fundamental pricing structure of ad spend pricing is broken down into 3 parts:
Have a chat with one of our friendly team members to have a chat about how we can help you with your PPC strategy and receive a quote today
There are several forms of PPC ads that can help you increase website traffic and conversions. The type of PPC campaign you use will be largely determined by your budget.
Want to learn more about them? Talk to us!
Working with a dedicated team of specialists like Elephant can help you to build a successful PPC campaign since they understand the best strategies to employ to assist in lead generation. Our team is well-versed in concept generation, keyword research, ad copywriting, budgeting, and competitor research
The key benefit of running PPC campaigns is that it can assist you in reaching the top ranks within your niche market. It exposes your brand to new customers, increasing brand recognition and awareness. Especially if paired with other marketing initiatives you are well on your way to increasing your conversions.
At Elephant we look at a variety of factors including ease of use, cost and popularity to determine which platform is the best. We only use the highest-ranking platforms which include Google Advertisements, Facebook Ads, Bing, Instagram and In-app mobile advertisements.
As a specialized PPC, we ensure that you get the most ROI through utilising best practices. This involves using well-written ad material with well-researched keywords that speak directly to your target market. Ad testing and delivering a highly targeted landing page with a sleek design are also vital.
To achieve the best results for your company it is best to combine both PPC and SEO efforts. For example, using SEO for your main landing page and PPC for specific landing pages will help you achieve a balanced result.
The most convenient way to find PPC keywords is to use keyword tools, which provide you with access to hundreds of phrases that are used by users. Team Elephant has direct access to these sites, where our team of experts develop powerful keywords to propel your campaign forwards.
We have a team of superstars that will work with you every step of the way to ensure that your PPC campaigns are optimised and deliver exceptional results. We work with you to set goals that will reduce your overall expenditure while still allowing you to use the best-targeted keywords. Talk to one of our superstars today
This is all dependent on the bidding strategy that you choose to implement.
When you choose a maximum bid amount, Google may bid up to 20% higher for that amount. Other bidding tactics, such as “Maximise Conversions” and “Enhanced CPC”, allow Google to boost the cost of bids. The maximum daily spend for a client can be up to double the maximum daily spend, but no more than 120% of the total monthly cost.
Consider the following: A customer has a daily budget of $100. If the bidding strategy implemented is “Maximise Conversions” or “Enhance CPC”, Google can spend up to $200 on that single date, with a maximum spend of $3600 for the full 30 days.
The team at Elephant can help you to develop a Google Ads strategy that is in line with your budget and goals, helping you to achieve the highest ROI.
Your selected placement area, as well as the level of competition for each search term that you bid on, will determine the location of your ad. Depending on the outcome of the auction, you could end up on page one, page two, page three, and so on. Google will display your advertisements wherever they feel relevant.
SEM (Search Engine Marketing) refers to any marketing activity that is linked to a search engine such as Google, Bing or Yahoo. This marketing strategy includes search (text advertisements), Google Shopping advertisements, Google Maps Ads, Google Display Network, and Youtube. SEM advertising can be paid for in a variety of methods, including cost per 1000 impressions (CPM), cost per view (CPV), and even cost per conversion.
PPC refers to Pay Per Click, and it is one of the most common ways to pay for a search marketing campaign. You enter an auction and pay for each ad click.
Remarketing is a technique for displaying advertisements to users who have previously interacted with your company. You can implement “cookies” within your site that will track users that have visited your site around the internet.
Remarketing strategies can be used in Google Search, Shopping, Display and Youtube ads. The Google Display Network is a global network of over 4 million websites that display Google display ads. If you have a display campaign using the GDN (Google Display Network) which includes YouTube, you may choose who to show ads to, their demographics, and the placements that will have the most impact.