The Digital Pulse - your tool to achieve your digital marketing goals from awareness to engagement to driving new Business. A perfectly designed website can be defined as ‘an idea designed for maximum impact’. Your main target, while developing a website, is to strike the right chord with your target audience. And let’s admit that the creation of a website is not as easy as it seems. It’s not always a great idea that makes a great website. Even the simplest of ideas can be used to create incredible websites. To do that, we need to consider every important aspect and inherent feature that a website includes. This starts with planning your project, understanding the features you can include, plugins, CDN's, the platforms available, effective user-centric design, colour psychology, navigation, customer journeys, SEO, accessibility and more. Let us take you on a journey of website, app and digital marketing self-discovery.
Series 1: Introduction
The Digital Pulse Series is laser-focused on helping you identify and prepare for possible challenges you may face when creating a new Website for your business or planning your digital marketing strategy.
Series 1: Episode 1 - An Introduction to Website Planning
Fail to plan, plan to fail. Tips for planning your next website project.
Series 1: Episode 2 - UX Website Design
As designers, it's our duty to create design with great user experience. And it isn't easy. Here are some best practices for UX for web projects.