How are your customers interacting with you brand lately? Have they come back to visit your site again? Were there repeat purchases and recommendations online? These questions are just indicators to see if you are monitoring your customer’s user experience with your brand. When tackling the user experience of a product, the goal is to provide a solution to what your users need in that moment.

Ever heard a familiar sound that automatically brings you to a certain brand’s space? Intel, Windows, McDonald's, 20th Century Fox – all these popular brands have a unique and recognisable sound.

Clever branding separates and showcases the most important thing about a consumer experience. In today’s fast paced, digital landscape - branding is no longer optional it is a necessary. For a certain brand or business, being involved, exposed and relevant is vital.

Have you ever heard the name “Kardashian”?

Unless you have been living under a rock, you probably answered “yes”!

Do you have an existing business or are planning to start one? If you are, I’m sure you’ve given though to creating a website to help you establish your brand and increase your reach. However, do you build a custom website from scratch or do you use a website builder?

A website is the best tool you can use to promote your business online and is often considered the core anchor in any digital marketing strategy. It becomes the face of your business from which customers draw their first impression of who you are and what you do. According to Neilson Norman Group, only 20% of your page will be read by users online. If your website does not attract enough attention, online users are unlikely to stay keep reading and will miss your main message.

It is no secret that mobile device use, along side mobile search is growing exponentially. More and more visitors are using mobile phones and devices such as tablets and smartphones to visit websites – over 60% to be exact. Ensuring that your website is easy to view and navigate on mobile devices, has never been more important. Neglect mobile responsiveness and suffer the consequence of high bounce rates and low traffic.

Pondering on whether your business needs or website? Got a website, but considering a revival? The reality is that your website is your businesses best employee, working 24/7, so it needs to represent your brand immaculately.

Your website is your best employee working for your business 24/7. Make no mistake, a poorly designed or unprofessional website design will damage your businesses brand and could be resulting in lost business opportunities. Research suggest that 75% of consumers admit that they judge a business’ credibility based on their website design. 79% of shoppers will not return to purchase from a slow-loading website. So let's explore some of the most common website mistakes, and how you can skillfully sidestep them?

What is UI Design (User Interface Design) and what is trending in 2019? User interface (UI) design is the method of building interfaces in software with an emphasis on the look or styling. Essentially it is the design of interfaces for software, machines and devices, including computers, home appliances and mobile devices, with the emphasis on maximizing usability and improving the user experience. 

What does a flawless website UX really mean? When we think of website design, we usually jump to the aesthetics: the style guide, colours, font family, images, shapes and animation. But website design and redesign is much more than just the visual elements.

Let’s explore our 6 Tips for Flawless Website UX to help tweak the way you work. Find out how to deliver better usability and user experience outcomes.