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Digital Strategy


For SEO: How Many Times Should I Use Keywords?

23 March 2020

Using a specific keyword is one thing, how many times you should use it is another.

Blogging and keywords come hand in hand to make your blog post pop!

Keywords are great for SEO! Keywords remain incredibly important to SEO for several reasons:


How WeChat Makes Digital Marketing Easier?

1 March 2020

You have probably heard of the social platform called WeChat, right? The renowned social network is becoming a popular interest to western marketers now. With 1 billion monthly users (China’s number 1 social network) and about 200 million users outside of China, WeChat is on its way for global success.


Top Tips to Start a Successful Holistic SEO

25 February 2020

SEO is changing. It is evolving constantly to help users show better, more relevant search results to answer exactly what they need. The older SEO strategies are a thing of the past. It is not as effective as they once were in the world of the Semantic Web. The old SEO often just shows vague approximations of results that the user typed using keywords that often lead them nowhere.


5 Reasons Why You Need Digital Strategy

9 December 2019

With 3 billion people predicted to be on social media platforms by 2021, more and more businesses have opted to have their presence felt through different social media channels online. However, is this enough without a digital strategy?


What Every Brand and Business Should Know About TikTok

18 November 2019

TikTok is a near-ubiquitous phenomenon among Generation Z today. It may surprise you to hear that the app has actually been around since 2014, having originally operated under the name Since its timely relaunch, TikTok has generated unprecedented hype for a service of its kind.


2020 Top Content Marketing Trends To Watch Out For

10 November 2019

There’s no dethroning content as the king of digital marketing. If anything, it’s expected to hit some more high notes in 2020, careening towards a worth of more than 400 billion dollars

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